东华大学学报（英文版）2003，Vol.20Issue(4)：111-117,7.
Postponement in Mass Customization: A Literature Review
Postponement in Mass Customization: A Literature Review
摘要
Abstract
Mass customization (MC) is emerging as a competitive advantage of firms with the intensified competition and economic globalization.As a key feature of MC,postponement strategy postpones activities in the supply chain until customer orders are received.This article provides a review of the literature on postponement from perspectives of research content and methodology.Taking postponement as a supply chain concept,this article specifically reclassifies the postponement applications according to the positioning of the customer order decoupling point (CODP) in the supply chain.Future directions for postponement research are also suggested in this article.关键词
postponement/Mass Customization/Customer order decoupling pointKey words
postponement/Mass Customization/Customer order decoupling point分类
社会科学引用本文复制引用
王海军,马士华,周晓..Postponement in Mass Customization: A Literature Review[J].东华大学学报（英文版）,2003,20(4):111-117,7.基金项目
The authors wish to acknowledge the National Natural Science Foundation of China,Ministry of Science & Technology of China and Scientific and Technological Innovation Foundation for Graduate Students of Huazhong University of Science and Technology for th （）
