广西农业科学2006,Vol.37Issue(3):336-340,5.
欧洲有机食品概述
A review of organic food in Europe
摘要
Abstract
The production, consumption, market drivers, market size and trend, sales channels, market segmentation, and the main market barriers of organic food in Europe were summarized in the paper. It showed that there were many factors affecting the development of organic food in Europe, which include political, economic and social factors in terms of consumer concerning about the food safety, animal welfare, environment, and introducing uniform certification standards and the support of government. According to consumer characteristics and buying behavior, the consumers of organic food are classified into five groups including people in younger age and older age, well-educated, living in urban areas, regular, occasional or never-buyers of organic food, and benefits sought. The main barriers of organic food market were also pointed out and some strategies for organic food operation in China were recommended in order to better promote the development of organic food market in the country.关键词
有机食品/有机农业/欧洲Key words
organic food/organic farming/Europe分类
管理科学引用本文复制引用
黄玉溢,彭宏祥..欧洲有机食品概述[J].广西农业科学,2006,37(3):336-340,5.基金项目
广西区软科学研究项目(桂科软033016-5) (桂科软033016-5)