东华大学学报(英文版)2007,Vol.24Issue(4):569-572,4.
E-Commerce Strategies for Chinese Clothing Enterprises
E-Commerce Strategies for Chinese Clothing Enterprises
ZHANG Zu-fang 1TANG Ming-hao 2DAI Wei1
作者信息
- 1. Fashion Institute, Donghua University, Shanghai 200051, China
- 2. College of Information Science & Technology, Donghua University, Shanghai 201620, China
- 折叠
摘要
Abstract
This paper studies the characteristics and consuming behaviors of the Chinese people. The difficulties in developing e-commerce for enterprises in China are discussed and the practical strategies suitable for China's clothing enterprises are proposed.关键词
clothing enterprises/e-commerce/China'smarketKey words
clothing enterprises/e-commerce/China'smarket分类
信息技术与安全科学引用本文复制引用
ZHANG Zu-fang,TANG Ming-hao,DAI Wei..E-Commerce Strategies for Chinese Clothing Enterprises[J].东华大学学报(英文版),2007,24(4):569-572,4.