安徽农业科学2011,Vol.39Issue(11):6759-6761,3.
城市旅游形象定位研究——以渭南市为例
Study on the Positioning of City Tourism Image
严春艳1
作者信息
- 1. 渭南师范学院环境与生命科学系,陕西渭南714000
- 折叠
摘要
Abstract
The actual state of tourism image, the abundant resources of tourism and the competitive strength analysis of the city image were summarized in this paper. The positioning of tourism image of Weinan City in the new period was preliminarily proposed. Tourism image development countermeasures of Weinan City were put forward.关键词
旅游形象/定位/形象塑造/渭南市Key words
Tourism image/ Positioning/ Image molding/ Weinan city分类
管理科学引用本文复制引用
严春艳..城市旅游形象定位研究——以渭南市为例[J].安徽农业科学,2011,39(11):6759-6761,3.