运筹与管理2009，Vol.18Issue(5)：133-139,144,8.
具有服务水平的差异产品供应链网络均衡模型研究
Study on Differentiated Product Supply Chain Network Equilibrium Model with Customer Service
摘要
Abstract
The level of customer service has become an important way for enterprises to enlarge their market share. As a result, a supply chain network with multi-manufacturers and multi-retailers is considered in this paper. The consumer choice preference is described more appropriately by means of service level of manufacturers and retailers, order fill rate and retail price. Equilibrium conditions of supplier, retailer and demand market as well as the whole supply chain network are established by using variational inequality and their economic explanation are presented. Finally, a numerical example is given to show the rationality of our model.关键词
供应链网络/服务水平/均衡/变分不等式Key words
supply chain network/ service level/ equilibrium/ variational inequality分类
管理科学引用本文复制引用
滕春贤,陈兆波,周艳山..具有服务水平的差异产品供应链网络均衡模型研究[J].运筹与管理,2009,18(5):133-139,144,8.基金项目
国家自然科学基金资助项目(70871031,70471067) （70871031,70471067）
黑龙江省自然科学基金项目(A2007-01) （A2007-01）
黑龙江省海外学人合作项目(1152hq09) （1152hq09）
