安徽农业科学2011，Vol.39Issue(24)：14876-14877,14927,3.
基于道教文化的养生旅游开发研究——以句容市茅山风景区为例
Research on Health Tourism Development Based on Taoist Culture
摘要
Abstract
In accordance with relevant theories of health tourism and Taoist health culture, backgrounds for health tourism development in Mao Mountain had been analyzed from the perspectives of geographic conditions, environmental resources and source market. It pointed out that the brand effect of Mao Mountain Scenic Area had formed initially and "snack" tourism became prominent. After conclusion of necessity and feasibility to develop health tourism in Mao Mountain, it proposed strategies to develop health tourism in Mao Mountain which were " in-dentifying Taoist health theme, creating harmonious ecological environment, developing characteristic products and completing service system".关键词
道教文化/养生旅游/开发Key words
Taoist culture/ Heath tourism/ Development分类
管理科学引用本文复制引用
王丽,宁炯,余子萍..基于道教文化的养生旅游开发研究——以句容市茅山风景区为例[J].安徽农业科学,2011,39(24):14876-14877,14927,3.基金项目
2010年江苏省高等学校大学生实践创新训练计划立项项目(934) （934）
三江学院科研项目(K10004). （K10004）
