山东农业大学学报（自然科学版）2011，Vol.42Issue(3)：451-455,5.
基于数据挖掘技术的B2C电子商务系统研究与实现
RESEARCH AND IMPLEMENTATION OF BUSINESS TO CONSUMER ELECTRONIC COMMERCE SYSTEM BASED ON DATA MINING TECHNOLOGY
摘要
Abstract
In this paper, Business to Consumer (B2C) Electronic Commerce System is designed, which contains the B2C Electronic Commerce Management System using data mining technology. According to the characteristic of B2C E - commerce system that the quantity of data is large, the quality of data is poor and the data types is mass, the B2C E -commerce management subsystem is designed based on data mining technology, which consists of modules of data preprocessing, data mining and excavation results displaying. The implementation of system is carried out through the B/S structure of J2EE.关键词
数据挖掘/电子商务/B2C电子商务系统/数据预处理Key words
Data mining/electronic commerce/B2C E-commerce system/data preprocessing分类
信息技术与安全科学引用本文复制引用
张增敏,谢嘉..基于数据挖掘技术的B2C电子商务系统研究与实现[J].山东农业大学学报（自然科学版）,2011,42(3):451-455,5.基金项目
南昌工程学院青年基金项目,项目编号:2008SK001 （）
