安徽农业科学2012，Vol.40Issue(4)：2126-2127,2320,3.
基于网络媒介视角的乡村旅游发展研究
Study on Network-based Media Perspective of Rural Tourism Development
摘要
Abstract
Viewed from the perspective of the network media to explore the development of rural tourism, reviewed the impact of rural tourism and the current situation of network in rural tourism development at home and abroad. Based on these, the paper made SWOT analysis on network application in rural tourism development, and put forward three effective channels such as enhancing the construction and improvement of rural tourism sites; developing new online games with rural elements; applying rural tourism e-commerce and diversity marketing.关键词
网络媒介/乡村旅游/发展Key words
Network media/ Rural tourism/ Development分类
管理科学引用本文复制引用
孙莹..基于网络媒介视角的乡村旅游发展研究[J].安徽农业科学,2012,40(4):2126-2127,2320,3.基金项目
陕西乡村旅游规划项目(20100030) （20100030）
