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浅析企业网络营销渠道建设中存在的问题与对策

章朴 戴军

科技广场Issue(10):159-161,3.
科技广场Issue(10):159-161,3.

浅析企业网络营销渠道建设中存在的问题与对策

Questions and Countermeasures to Enterprise Network Marketing Channel Construction

章朴 1戴军1

作者信息

  • 1. 东华理工大学研究生部,江西南昌330013
  • 折叠

摘要

Abstract

As a new marketing channels, the network adapts to some requirement of modem means of dissemination and public customers, meanwhile, brings advantage condition for enterprise which develop market. Enterprise engaged in e-marketing, it carry out market by making use of specific advantages and functions. As the advent of e-marketing, it has become important channel for developing market. At present, in the term of enterprise e-marketing channels construction, facing some concemed problem, we should take some specific strategies to do.Based on the theory of enterprise e-marketing, we analysis of existing problems, and puts forward the some suggestion about enterprise e-marketing construction.

关键词

网络营销/渠道建设/问题/对策

Key words

E-marketing/Channel Construction/Problem/Countermeasure

分类

管理科学

引用本文复制引用

章朴,戴军..浅析企业网络营销渠道建设中存在的问题与对策[J].科技广场,2011,(10):159-161,3.

科技广场

1671-4792

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