摘要
Abstract
The study divided the Trust of Entrepreneurial Team into Cognition-Based Trust and Affect-based Trust. Then, the study analyzed the members and environment factors of Trust of Entrepreneurial Team through analysis of variance, correlation analysis and regression analysis from the view of social cognitive theory. Finally, the empirical research came to several conclusions: competence, integrity, trust propensity, employees' communication, employees' competition, team core values, behavioral rules and norms, task dependencies, role expectations, target definition and member heterogeneity had positive effect on Cognition-Based Trust. Good will, trust propensity, employees' communication, employees cooperative, team core values, behavioral rules and norms, task dependencies, target definition and had positive effect on Affect -based Trust.关键词
创业团队/社会认知论/影响因素/人际信任/认知型信任/情感型信任Key words
Entrepreneurial Team/ Social Cognition Theory/ impact factors/ Interpersonal Trust/ Cognition-Based Trust/ Affect-based Trust分类
管理科学
