襄樊学院学报2011，Vol.32Issue(8)：68-70,3.
基于3G技术移动网络的旅游目的地营销
Tourist Destination Marketing Based on 3G Technology Mobile Networks
摘要
Abstract
3G network mobile phone can handle images, music, video streaming and other media information, with characteristics of a faster speed, more personalized choices, broader network coverage, and more businesses provided. E-commerce environment based on 3G mobile has become more mature. To carry out 3G mobile-based e-commerce is very urgent for tourism destinations. This article analyzed the functions that 3G mobile network information technologies brought to tourism destinations, and raised suggestions to marketing proposals for tourism destinations using 3G technology mobile networks, which provide practical references for tourism management department and tourism enterprises.关键词
3G技术/移动网络/旅游目的地营销Key words
3G technology/Mobile network/Tourism destination marketing分类
管理科学引用本文复制引用
何珍..基于3G技术移动网络的旅游目的地营销[J].襄樊学院学报,2011,32(8):68-70,3.基金项目
襄樊学院管理学院2010年度科学研究资助项目 （）
