上海管理科学2011，Vol.33Issue(6)：111-113,3.
中美商学院门户网站建设的比较分析
A Comparative Analysis of Portal Websites Building Between Business School of China and America
刘维树 1蒋录全 1杨桦1
作者信息
- 1. 上海交通大学安泰经济与管理学院,上海200030
- 折叠
摘要
Abstract
Portal Website is an important part of digital school. After universities set up the portal websites, secondary colleges have also set up their own portal to digitalize teaching, research, and office activities. Because of diversity and socialization of students and close contact with enterprises, business schools (BS) demand high-quality portal websites more strongly. An evaluation system is built after reviewing and summarizing prior related studies. Twenty BS portal websites in China and America are evaluated by using A HP method and discover there exits significant gaps in web design, web content and site function. China BS portal websites should optimize website design, provide more organized information and improve the construction of alumni and enterprise corporation network.关键词
商学院/门户网站/比较分析/AHPKey words
Business School/Portal websites/ Comparison and analysis/AHP分类
社会科学引用本文复制引用
刘维树,蒋录全,杨桦..中美商学院门户网站建设的比较分析[J].上海管理科学,2011,33(6):111-113,3.
