日用化学品科学2012,Vol.35Issue(3):15-16,23,3.
日本老龄化问题下的化妆品企业应对策略
Coping strategies of Japan cosmetic companies for an aging population
杨玉喜1
作者信息
- 1. 全国表面活性剂和洗涤剂行业生产力促进中心,北京100094
- 折叠
摘要
Abstract
This paper introduces the aging problem and the marketing strategy taken by cosmetic company in Japan,and points out the development direction of cosmetic market in the future under the aging problem.关键词
日用化学工业/老龄化问题/企业/营销策略Key words
daily chemical industry/aging problem/enterprise/marketing strategy分类
化学化工引用本文复制引用
杨玉喜..日本老龄化问题下的化妆品企业应对策略[J].日用化学品科学,2012,35(3):15-16,23,3.