安徽农业科学2012，Vol.40Issue(16)：9130-9131,2.
网络环境下农民日常生活信息搜寻行为模式研究
Study on the Peasants' Search of Daily Life Information under Network Environment
摘要
Abstract
According to the questionnaire data, the acquisition channels of peasants1 daily life information as well as the accuracy and effectiveness of the information were studied under network environment. The results showed that the peasants at different ages with different genders and education background varied in their sources of daily life information and their judge of the accuracy and effectiveness of information. The female peasants aged between 18 and 45 are more likely to get information from \}v network and apply the information in practical life. The research results provide great references for designing the marketing strategy of products facing (he rural people and broadcasting the agricultural knowledge and policies.关键词
网络环境/农民/日常生活信息搜寻行为Key words
Network environment/ Peasants/ Search behavior of daily life information分类
农业科技引用本文复制引用
冯宪彬,丁蕊,蔡丽艳,蔡春华..网络环境下农民日常生活信息搜寻行为模式研究[J].安徽农业科学,2012,40(16):9130-9131,2.基金项目
牡丹江师范学院社会实践专题项目 （）
牡丹江师范学院教改工程建设项目(11-XJ12032,11-XJ12023,11-X112030) （11-XJ12032,11-XJ12023,11-X112030）
牡丹江师范学院科研项目(KY201102). （KY201102）
