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男士化妆品市场的发展

张建远 李小泉 李峥

日用化学品科学2012,Vol.35Issue(7):13-15,3.
日用化学品科学2012,Vol.35Issue(7):13-15,3.

男士化妆品市场的发展

Development of men's cosmetic market

张建远 1李小泉 1李峥1

作者信息

  • 1. 广东轻工职业技术学院,广东广州510300
  • 折叠

摘要

Abstract

The market of global men' s cosmetic product was introduced. Some critical factors for the market development, such as industry inno-vation and market orientation were summarized, and the importance of appropriate brand definition for the product promotion in the market was emphasized as well.

关键词

化妆品/男士/市场/皮肤护理/剃须

Key words

cosmetics/male/market/skin care/shaving

分类

化学化工

引用本文复制引用

张建远,李小泉,李峥..男士化妆品市场的发展[J].日用化学品科学,2012,35(7):13-15,3.

日用化学品科学

1006-7264

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