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论鄱阳湖经济区生态旅游客源市场开发策略

周燕 游明忠

科技广场Issue(6):238-240,3.
科技广场Issue(6):238-240,3.

论鄱阳湖经济区生态旅游客源市场开发策略

Study of Development Strategy of Ecological Tourist Market of Poyang Lake Economic Zone

周燕 1游明忠1

作者信息

  • 1. 南昌工程学院工商管理学院,江西南昌330099
  • 折叠

摘要

Abstract

Source development is crucial for the development of tourism. Combined with the present situation of ecological tourist market of Poyang Lake economic zone, the author analyzes the specific problems of the tourist market development of the Poyang Lake and puts forward several tourist market development strategies like building brand, resources protection, strengthening infrastructure, increasing publicity. These countermeasures will have certain referential effect on the ecological tourism development of Poyang Lake economic zone.

关键词

鄱阳湖经济区/客源市场/开发对策

Key words

Poyang Lake Economic Area/Tourist Market/Development Strategy

分类

管理科学

引用本文复制引用

周燕,游明忠..论鄱阳湖经济区生态旅游客源市场开发策略[J].科技广场,2012,(6):238-240,3.

基金项目

南昌工程学院2010年度校级青年基金课题项目研究成果 ()

科技广场

1671-4792

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