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基于SWOT的陕西书画市场竞争力研究

秦开凤

西安石油大学学报(社会科学版)2012,Vol.21Issue(5):24-29,6.
西安石油大学学报(社会科学版)2012,Vol.21Issue(5):24-29,6.

基于SWOT的陕西书画市场竞争力研究

The Study on the Competitiveness of Shaanxi Calligraphy and Painting Market Based on SWOT

秦开凤1

作者信息

  • 1. 陕西省社会科学院人文杂志社,陕西西安710065
  • 折叠

摘要

Abstract

Shaanxi calligraphy and painting market is now at the advantageous period of rapid develop- ment, but from the perspective of whole country, this market lacks certain competitiveness. In other words, there are some problems in Shaanxi calligraphy and painting market, such as the comparatively hysteresis circulation of calligraphy stead of devel and painting market, the entirely closed position and most of artists still staying in Shaanxi in- oping all over the country. Therefore, according to the development status of Shaanxi calligraphy and painting market, the SWOT analysis method is applied to the study of its advantages and disadvantages, op- portunities and challenges. Meanwhile, some corresponding strategies are put forward in order to increase the competitiveness of Shaanxi calligraphy and painting market and improve the healthy development of this market further.

关键词

陕西/SWOT/书画市场/竞争力

Key words

Shaanxi/SWOT/calligraphy and painting market/competitiveness

分类

社会科学

引用本文复制引用

秦开凤..基于SWOT的陕西书画市场竞争力研究[J].西安石油大学学报(社会科学版),2012,21(5):24-29,6.

西安石油大学学报(社会科学版)

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1008-5645

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