摘要
Abstract
Modern shop named form is various, different patterns. Is a special language phenomenon. It reflects social diversified wllue orientation, is the language with new content, promote the development and change of the language. But the whole show ", with repeated, depend on" single mold form, bring about language variation and pollution. A combination of language memetics the modern theory of pragmatics, to store model because of a combination of role and meme complex features of description and analysis, reveals the mold with essence, in order for a language phenomenon provides a new train of thought.关键词
语言模因/店铺命名/强势模因/语言模用Key words
Llanguage memes Shop named Strong memes Language module分类
管理科学