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井冈山旅游产品开发策略研究

姚伟 张琼

科技广场Issue(10):253-256,4.
科技广场Issue(10):253-256,4.

井冈山旅游产品开发策略研究

Research on Chingkang Mountain Tourism Product Development

姚伟 1张琼1

作者信息

  • 1. 南昌工程学院,江西南昌330029
  • 折叠

摘要

Abstract

With the red tourism wave heats up, as the cradle of the Chinese revolution, the cornerstone of the People's Republic of China and one of the most impressive base Chinese red tourism, Chingkang Mountain has been popular around the world. Alongside the Chingkang Mountain tourism industry developing rapidly, some problems appears in the development process of tourism product.This paper explores the development of tourism product to find out the problems in developing process, and offers solutions and strategies. They will help to guide a healthy and orderly direction of the development of Chingkang Mountain tourism.

关键词

井冈山/旅游产品/开发

Key words

Chingkang Mountain/Tourism Product/Development

分类

管理科学

引用本文复制引用

姚伟,张琼..井冈山旅游产品开发策略研究[J].科技广场,2012,(10):253-256,4.

科技广场

1671-4792

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