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云计算服务中客户感知价值模型和评价方法研究

吴丽华 曹均阔 张瑜

计算机与数字工程2013,Vol.41Issue(1):52-55,4.
计算机与数字工程2013,Vol.41Issue(1):52-55,4.

云计算服务中客户感知价值模型和评价方法研究

Evaluation Model and Evaluation Method of Customer Perceived Value in the Cloud Computing Services

吴丽华 1曹均阔 1张瑜1

作者信息

  • 1. 海南师范大学信息科学技术学院 海口 571158
  • 折叠

摘要

Abstract

This paper analyzes the main features of the customer perceived value of the cloud computing service chain. Reference to the table of customer perceived value of the service sector of the Canadian IT industry classification, and gives the evaluation model and evaluation method of customer perceived value in the complex environment of uncertainty cloud services. Then, it analyzes the formation process of the customer perceived value, and presents the customer perceived value model and evaluation method by using the SERVQUAL theory. The method provides a new solution to solve the problem of the dynamic identification of the customer perceived value and the robust optimization problem of evaluation methods.

关键词

客户感知价值/SERVQUAL评价模型/动态定价策略/免疫优化算法

Key words

customer-oriented perceived value/ SERVQUAL evaluation model/ dynamic pricing strategy/ immune-based optimization calculation

分类

信息技术与安全科学

引用本文复制引用

吴丽华,曹均阔,张瑜..云计算服务中客户感知价值模型和评价方法研究[J].计算机与数字工程,2013,41(1):52-55,4.

基金项目

2012年度海南省自然科学基金立项项目(编号:612121) (编号:612121)

2010年海口市重点科技项目(编号:2010071)的资助. (编号:2010071)

计算机与数字工程

1672-9722

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