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电子商务个性化推荐系统的应用

张永攀 冯锡炜 关沧 汪俭华 毕福伟

辽宁石油化工大学学报2013,Vol.33Issue(1):69-73,5.
辽宁石油化工大学学报2013,Vol.33Issue(1):69-73,5.DOI:10.3696/j.issn.1672-6952.2013.01.018

电子商务个性化推荐系统的应用

Electronic Commerce Personalized Recommendation System Applied

张永攀 1冯锡炜 1关沧 1汪俭华 1毕福伟2

作者信息

  • 1. 辽宁石油化工大学计算机与通信工程学院,辽宁抚顺113001
  • 2. 抚顺石化公司石油三厂,辽宁抚顺113001
  • 折叠

摘要

Abstract

Based on the traditional electronic commerce recommendation system,these technology means such as distributed computing,publish/subscribe based on the semantic,and ontology were introduced.The personalized electronic commerce recommendation model architecture was designed.The film areas ontology was constructed,which was implemented by Protégé 3.3.1 ontology model tool.The architecture core algorithms were described in detail,which are the clustering algorithm of users characteristics and the match algorithm of publish/subscribe based on the semantic.The experimental results show that the personalized recommendation system based on publish/subscribe has a good recommendation accuracy.

关键词

电子商务推荐/语义/发布/订阅/本体库

Key words

Electronic commerce recommendation/ Semantic/ Publish/subscribe/ Ontology

分类

信息技术与安全科学

引用本文复制引用

张永攀,冯锡炜,关沧,汪俭华,毕福伟..电子商务个性化推荐系统的应用[J].辽宁石油化工大学学报,2013,33(1):69-73,5.

基金项目

辽宁省教育厅科学研究项目(L2011055) (L2011055)

辽宁省教育科学"十二五"规划立项课题(JG11DB163). (JG11DB163)

辽宁石油化工大学学报

1672-6952

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