情报杂志Issue(12)：81-85,5.
社会媒体用户对谣言关注度的实证研究
Attention on Rumors of Social Media Users:An Empirical Study
摘要
Abstract
With Sina Weibo as the primary data source, this study used the total number of micro-blog posts containing the keyword"ru-mor" as a representative of attention on rumors in social media users, and then counted the number of original micro-blog posts, micro-blog posts from authenticated users, posts with pictures, posts with videos and posts with links to examine the relationships between these variables and rumor attention. The results showed that rumor attention in social media users on the next day is correlated significantly with the number of original micro-blog posts, posts with pictures, and posts with links on this day. The number of original micro-blog posts, posts from authenticated users, posts with pictures and posts with videos are the Granger reasons of rumor attention in social media users. Rumor attention in social media users fluctuates wildly and is difficult to predict, and its impulse response to itself has a week or so inertia. The prediction variance of rumor attention is to a large extent explained by self-changes关键词
社会媒体/微博/谣言关注度/认证用户/短链Key words
social media/microblogging/rumors attention/authenticated user/hyperlink分类
社会科学引用本文复制引用
张自立,姜明辉..社会媒体用户对谣言关注度的实证研究[J].情报杂志,2012,(12):81-85,5.基金项目
国家自然科学基金项目“基于社会化媒体的谣言受众反应分析方法及干预策略研究”(编号:71203042) （编号:71203042）
教育部人文社会科学研究青年基金项目“受众信任网络谣言的影响因素及其作用机制研究”(编号:11YJC630292) （编号:11YJC630292）
