情报杂志Issue(1)：128-134,7.DOI:10.3969/j.issn.1002-1965.2014.01.024
组织承诺对微博社区成员知识共享行为的影响研究
The Impact of Community Commitment on Knowledge Sharing Behavior in Microblog Online Communities
熊淦 1夏火松1
作者信息
- 1. 武汉纺织大学管理学院 武汉 430073
- 折叠
摘要
Abstract
With the theory of organizational commitment, the theory of planned behavior and observing strict research steps, we proposed a model that explained the relation around organizational commitment which was based on needs, emotion and sense of responsibility, a subjective norm that was based on the personal effects of group, and the relationships among three kinds of knowledge sharing behaviors such as reading threads, replies and posting. Using the data of 160 Sina Weibo users, the authors made an empirical test on the model. The result shows that the normative commitment has significant impact on reading threads, continuous commitment and subjective norm have significant impact on the behaviors of replies, and affective commitment has significant impact on posting.关键词
知识共享行为/虚拟社区/微博社区/组织承诺/新浪微博Key words
knowledge sharing behavior/virtual community/microblog community/organizational commitment/Sina Weibo分类
管理科学引用本文复制引用
熊淦,夏火松..组织承诺对微博社区成员知识共享行为的影响研究[J].情报杂志,2014,(1):128-134,7.
