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新浪微博用户领域分类标签的结构和互动研究

杨尊琦 赵瑾珺

情报杂志Issue(4):122-127,6.
情报杂志Issue(4):122-127,6.DOI:10.3969/j.issn.1002-1965.2014.04.022

新浪微博用户领域分类标签的结构和互动研究

Structure and Interaction:the User Category Tags on the Sina Microblog

杨尊琦 1赵瑾珺1

作者信息

  • 1. 天津财经大学 天津 300222
  • 折叠

摘要

Abstract

Using the social network analysis method,taking the users' reciprocal relationships of Sina microblog as the researching founda-tion,the authors analyze the network density of each category tags, so as to research the category tags structure. In order to study the inter-action between category tags in the microblog space,we change the original class, by category tags pattern that defines the users' category tags on the field,and regroup by the users' reciprocal relationships. The study indicates that entertainment,media,health and military are in-fluenced by sina microblog more obviously than cars and public welfare are. Five condensing subgroups have been found in the condensing subgroup analysis, in each group, each tag is influenced by and interacted with others. Thus the paper provides theoretical basis for monito-ring and guiding the public opinion,as well as predicting the influence between the category tags fields.

关键词

互惠关系/社会网络分析/网络密度/凝聚子群/分类标签结构/分类标签互动

Key words

reciprocal relationship/social network analysis/network density/cohesive subgroup/category tag structure/category tag interaction

分类

社会科学

引用本文复制引用

杨尊琦,赵瑾珺..新浪微博用户领域分类标签的结构和互动研究[J].情报杂志,2014,(4):122-127,6.

情报杂志

OA北大核心CHSSCDCSSCI

1002-1965

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