中国科技投资Issue(2)：494-496,3.
上海地区帽子市场现状及青年消费者调查
Research on the Current Market Situation and Young Consumers of Hat in Shanghai
摘要
Abstract
A field survey has been carried out on 97 shops in the main business districts of Shanghai to study the current situation of hat market.Meanwhile,questionnaire on 357 young consumers was carried out to investigate their purchasing behavior and preference. By means of mathematical statistics, contrastive analysis of the date gathered in aspects of style,fabric,price,color and size have been made , which provides references for hat enterprise in product development.关键词
帽子/市场/青年消费者/调查Key words
hat/market situation/young consumers/research引用本文复制引用
李晓丹,王建萍,郭俊杰,陈可惟..上海地区帽子市场现状及青年消费者调查[J].中国科技投资,2014,(2):494-496,3.
