工业工程Issue(4)：78-84,7.DOI:10.3969/j.issn.1007-7375.2014.04.013
公平关切下制造商主导的闭环供应链定价策略
Pricing Decisions for Manufacturer-driven Closed-loop Supply Chain with Fairness Concerns
摘要
Abstract
Fairness concern is introduced into a closed-loop supply-chain and supply-chain strategy for such a supply chain is studied .The decision-making strategy of supply-chain members is analyzed under two situations:only the manufacturer cares about the fairness and only the retailer is concerned about the equity.The influence of the preference coefficient on the recovery rate and system profit of supply -chain under the two different concern subjects is compared .Studies show that the fairness preference of the man-ufacturer improves both the wholesale and retail price to reduce the recovery rate and profit on both sides . The fairness preference of the retailer reduces the wholesale price , retail price , and the recovery rate , but improves its own profit .At the same time , it is found that decision makers cannot blindly pursue fairness , which may lead to failure of the supply chain and loss of social welfare .关键词
闭环供应链/公平关切/供应链决策Key words
closed-loop supply chain/fairness concern/supply chain decision分类
管理科学引用本文复制引用
丁雪峰,魏芳芳..公平关切下制造商主导的闭环供应链定价策略[J].工业工程,2014,(4):78-84,7.基金项目
三峡大学人才启动基金资助项目（ KJ20110014）；三峡大学硕士学位论文培优基金资助项目 （）
