南京师大学报(自然科学版)Issue(3):137-141,5.
基于引力模型的城市旅游客源市场分析研究--以济南为例
Study on Tourist Market Analysis of Urban Tourism Based on the Gravity Model---A Case of Ji’nan
摘要
Abstract
Based on the sampling person-times of urban tourists, time distance between tourism cities, attractiveness of tourism city and visiting tourist share of each cities, the paper creatively combines Crampon LJ Gravity Model and IPA a-nalysis, and analyzes the domestic tourism market of Ji’nan. According to the result of IPA analysis, domestic tourism market of Ji’nan is classified into four types:TypeⅠis the most important tourism market, TypeⅡis the superior tourism market, Type Ⅲ is the potential tourism market, TypeⅣ is the stochastic tourism market. On the basis of the four kinds of tourism market characteristics, we put forward specific development proposals:TypeⅠ, Type Ⅳ tourism market are better to maintain the status, so as to avoid negative impacts;Type Ⅱ tourism market, on the one hand, can conclude successful experience about TypeⅠtourism market;on the other hand, it should focus on enhancing the tourism attraction of the city;Type Ⅲ tourism market should put its emphasis on exploring the tourism market, at the same time, highlighting convenient accessibility of the destination city to shorten the psychological distance of potential tourists. We expect these can help Ji’nan tourism achieve new breakthroughs.关键词
旅游城市吸引力/引力模型/IPA分析/济南Key words
the attraction of tourism city/gravity model/IPA analysis/Ji’nan分类
管理科学引用本文复制引用
李涛,陶卓民..基于引力模型的城市旅游客源市场分析研究--以济南为例[J].南京师大学报(自然科学版),2014,(3):137-141,5.基金项目
国家自然科学基金(41101107)、江苏省高校优势学科建设工程资助项目 (41101107)