情报杂志Issue(7)：146-150,5.DOI:10.3969/j.issn.1002-1965.2014.07.026
微信舆论场：生成、特征及舆情效能
WeChat Public Opinion Field:Generation,Characteristics and Effectiveness of Public Opinion
王玉珠1
作者信息
- 1. 西安交通大学 西安 710069; 陕西理工学院 汉中 723000
- 折叠
摘要
Abstract
The WeChat public opinion field is based on the huge number of WeChat users' descriptions and feedbacks of social phenome-na or problems. It forms consensus via the complex and intertwined relationship of social network, presenting features of high individual-centeredness, multivariate issues, and indirect promotion of public opinion, etc. Currently, the WeChat public opinion field has been formed. The closed loop with broad participation and lack of self-purification mechanism increases the complexity of public opinion super-vision, and may easily lead to group polarization. The Wechate public opinion field is a new force for different public opinion fields' sym-biotic interaction and is also a double-edged sword for public opinion evolution, which requires more attention.关键词
微信传播/微信舆论场/微信舆情/舆论引导/舆情演进Key words
WeChat propagation/WeChat public opinion field/WeChat public opinion/public opinion guidance/public opinion evo-lution分类
社会科学引用本文复制引用
王玉珠..微信舆论场：生成、特征及舆情效能[J].情报杂志,2014,(7):146-150,5.
