情报杂志Issue(9)：117-122,6.DOI:10.3969/j.issn.1002-1965.2014.09.021
微博舆情生成机制研究
Study on the Formation Mechanism of Micro-blog Public Opinion
摘要
Abstract
Based on literature analysis, the paper introduces a system research method and defines the micro-blog public opinion formation mechanism. Micro-blog public opinion generation system includes four elements of public opinion subject, public opinion event, public o-pinion platform and the public opinion itself. Then the basic rules of the micro-blog public opinion formation are analyzed based on the a-nalysis of the system elements. It is found that the generation of micro-blog public opinion is a complex process of the interaction and in-fluence of the four elements;the social roots of micro-blog public opinion is the social reality and the social event involved;opinion lead-ers is crucial for generation of public opinion in micro-blog public opinion communication process.关键词
微博舆情/生成系统/生成要素/生成机制Key words
micro-blog public opinion/generation system/generation elements/generation mechanism分类
社会科学引用本文复制引用
李天龙,李明德,张宏邦..微博舆情生成机制研究[J].情报杂志,2014,(9):117-122,6.基金项目
国家社会科学基金项目“社会化媒体与政治生态协同发展阶段研究”(编号:14BXW052)。 （编号:14BXW052）
