曲阜师范大学学报（自然科学版）Issue(2)：84-88,5.DOI:10.3969/j.issn.1001-5337.2014.2.005
文化异质性视角下区域旅游国际化战略构想*--以皖南国际旅游文化示范区为例
Research on the International Strategy of Regional Tourism from Cultural Heterogeneity---Taking Southern Anhui as an Example
摘要
Abstract
The establishment of the tourist area in Southern Anhui is an important action in the build-ing of tourism economic strong province.Historical and cultural resources in Southern Anhui have the characteristic of pluralism,diversity and nationality.Based on the development of economic globalization and tourism culture industry,this paper compares this region with those in domestic hot inbound tourism area in view of cultural heterogeneity surrounding the development of inbound tourism,and then put for-ward the international strategy:it should step to the world standing for the Chinese national culture high-lighting its characteristics and strengthen the union of tourism,optimize the international tourism routes and give play to the full effect of inbound tourism.关键词
文化异质性/区域旅游/国际化战略/皖南Key words
cultural heterogeneity/regional tourism/international strategy/Southern Anhui分类
管理科学引用本文复制引用
许亚元,姚国荣..文化异质性视角下区域旅游国际化战略构想*--以皖南国际旅游文化示范区为例[J].曲阜师范大学学报（自然科学版）,2014,(2):84-88,5.基金项目
安徽省教育厅重点项目（SK2012A058）；安徽师范大学重大项目（FRZD201302）；芜湖市软科学项目（2012rkx06）． （）
