陶瓷Issue(12)：33-37,5.
基于波特五力模型的景德镇陶瓷文化创意产业基地竞争分析
Analysis of Jingdezhen Ceramic Creative Culture Industry Base Based on the Potter's Five Powers Model of Competition
许剑雄 1余慧2
作者信息
- 1. 景德镇陶瓷学院工商学院 江西 景德镇 333403
- 2. 景德镇市市委办公室 江西 景德镇 333403
- 折叠
摘要
Abstract
Jingdezhen ceramic cultural and creative industry base in the development process has made some achievements, but also faces the competition pressure from all sides,competition situation based on the Jingdezhen ceramic cultural and creative industry base,with the help of Potter's five forces model to analyze the pressure of competition,and puts forward the countermeasures and suggestions to enhance the competitiveness of the.关键词
陶瓷文化创意/产业基地/五力模型Key words
Ceramic creative culture/Industrial base/Five powers model分类
化学化工引用本文复制引用
许剑雄,余慧..基于波特五力模型的景德镇陶瓷文化创意产业基地竞争分析[J].陶瓷,2014,(12):33-37,5.
