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移动用户餐饮个性化需求推荐研究

朱保华 张晓滨

现代电子技术Issue(11):13-15,3.
现代电子技术Issue(11):13-15,3.

移动用户餐饮个性化需求推荐研究

Research on catering personalized demand recommendation for mobile users

朱保华 1张晓滨1

作者信息

  • 1. 西安工程大学 计算机科学学院,陕西 西安 710048
  • 折叠

摘要

Abstract

In the personalized recommendation system,collaborative filtering technology is one of the most successful tech⁃nologies in application,which contains a few typical modes:collaborative filtering technologies based on the users,content items,association rules and so on,. These technologies have their own advantages,disadvantages and application fields. By the analysis of the traditional collaborative filtering algorithm,Jaccard coefficient is introduced according to the catering persona⁃lized characteristic of the mobile users. Jaccard coefficient is introduced into collaborative filtering to improve the filtering algo⁃rithm.,An ideal effect was obtained in catering personalized recommendation for mobile users.

关键词

个性化/协同过滤/杰卡德系数/相似性

Key words

personalization/collaborative filtering/Jaccard coefficient/similarity

分类

信息技术与安全科学

引用本文复制引用

朱保华,张晓滨..移动用户餐饮个性化需求推荐研究[J].现代电子技术,2015,(11):13-15,3.

基金项目

陕西省教育厅科学研究计划项目 ()

现代电子技术

OA北大核心CSTPCD

1004-373X

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