湖北文理学院学报Issue(2):67-70,88,5.
基于SCP范式的武汉市经济型连锁酒店产业组织分析
Industrial Organization of Wuhan’s Economical Chain Hotels Based on SCP Form
叶俊 1范慧慧1
作者信息
- 1. 黄冈师范学院旅游文化与地理科学学院,湖北黄冈 438000
- 折叠
摘要
Abstract
Abstracts: Wuhan’s economical chain hotels increase explosively after nearly 10 years of development.Using SCP form, it finds that following problems of Wuhan’s economical chain hotels as the high degree of market concentration, fierce non-price competition and declining of market performance. The author puts forward the developmental strategies: to standardize the management with rational distribution; to innovate services; to expand with reasonablecost control.关键词
SCP范式/经济型连锁酒店/武汉市Key words
SCP form/Economical chain hotels/Wuhan City分类
管理科学引用本文复制引用
叶俊,范慧慧..基于SCP范式的武汉市经济型连锁酒店产业组织分析[J].湖北文理学院学报,2015,(2):67-70,88,5.