移动通信Issue(13):77-81,5.DOI:10.3969/j.issn.1006-1010.2015.13.016
电信运营商基于大数据的业务模式分析
Analysis on Business Model of Telecom Operators under Big Data Background
杜娟1
作者信息
- 1. 中国移动通信集团广东有限公司,广东 广州 510623
- 折叠
摘要
Abstract
With the large-scale commercial application of 4G networks, mobile Internet and Internet of things are booming. Human behaviors, location and even physiological data in body may become the data to be recorded and analyzed. Therefore, telecom operators are faced with huge opportunities and challenges. Reviewed major opportunities of telecom operators in big data era, the advantages of telecom operators in application of big data were analyzed. Speciifcally, data mining and platform architecture were introduced and business model of telecom operators based on big data was discussed to promote corresponding technology and its application, to enhance customer perception and support trafifc management.关键词
大数据/云计算/电信运营商/反馈经济Key words
big data cloud computing/telecom operator/feedback economy分类
管理科学引用本文复制引用
杜娟..电信运营商基于大数据的业务模式分析[J].移动通信,2015,(13):77-81,5.