中国标准化Issue(5)：128-132,5.DOI:10.3969/j.issn.1002-5944.2014.05.015
北京市公共交通客运标志设计设置质量分析
Beijing Public Transport Logo Design and Setting Quality Analysis
摘要
Abstract
In recent years, to ease traffic jam becomes the focus of the transportation sector in Beijing. Maximally utilizing the existing trafifc resources is the key method to ease trafifc jam, of which to implement sophisticated management, pay more attention to details as well as micro-level issues are the important parts. Therefore, the logo of public transportation is one of such problems. In order to perfect Beijing public transport logos, and to build up good visual guidance system, this paper studies the implementation of the standards on passenger transportation logos in city's mass transit, bus station and long-distance transportation terminal, also ifgures out and analyzes the issues, and proposes suggestions to further optimize the logo design and setup of public transportations, and to enhance the services level within transportation industry.关键词
精细化管理/客运标志/引导系统Key words
ifne management/public transport logo/guidance system引用本文复制引用
马瑞樯..北京市公共交通客运标志设计设置质量分析[J].中国标准化,2014,(5):128-132,5.
