西部论坛Issue(5)：12-19,8.
“互联网＋产业链”：农村金融内生化的新路径
Internet & Industrial Chain:Endogenous Financial Innovation in Rural China
摘要
Abstract
Lack of endogenous financial innovation is an important reason for the mismatch between the supply and the demand of finance in rural China.At present,an endogenous innovation of financial model of “Internet &industry chain”is emerging with competition game involving participants of all the markets from the bottom up, weak government intervention,high financial efficiency and complete competition.This paper selectes four typical cases,combining with the theory of rural endogenous finance,and analyzes financial model of “Internet &industry chain”,finding the model by means such as the core enterprise leading innovation,big data inquiry and integrating all kinds of financial institutions,effectively promotes the endogenous development of Chinese rural exogenous finance and enhances the matchup and deepening between the supply and demand sides of finance in rural China.However, some reasons such as serious opportunism attitude,improper development strategies of core enterprise,strong financial control in China,restrict the “Internet & industry chain”mode of the endogenous rural financial to be promoted on a national scale,and it requires regulation and improvement on institution and policy level.关键词
互联网+产业链/互联网金融/产业链金融/内生金融/外生金融/农村金融/外生金融内生化/金融深化Key words
Internet &industry chain/internet finance/industrial chain finance/endogenous finance/exogenous finance/rural finance/deepening of finance分类
管理科学引用本文复制引用
吴玉宇,杨姗,张蔚怡..“互联网＋产业链”：农村金融内生化的新路径[J].西部论坛,2015,(5):12-19,8.基金项目
国家社会科学基金资助项目（15BGL044）；湖南省教育厅创新平台开放基金资助项目 （）
