现代农业科技Issue(19)：350-351,2.
信阳毛尖茶互联网销售存在的问题与对策
Problems and Countermeasures for Internet Selling of Xinyang Maojian Tea
摘要
Abstract
The sales of Xinyang Maojian tea need to seize the opportunity of the development of the Internet.By studying the main problems of tea industry,the problems brought by the internet environment and the problems of Xinyang Maojian tea itself,developed countermeasures for selling Xinyang Maojian tea on line were put forward,such as relocating the tea product to open up the markets of the tea as a gift and the standard tea product, attracting the traditional consumers to buy tea on line by price advantage,emphasizing the physical evidence of the tea,utilizing all kinds of online marketing measures.关键词
信阳毛尖茶/互联网销售/问题/对策Key words
Xinyang Maojian tea/internet selling/problems/countermeasures分类
管理科学引用本文复制引用
陈娟..信阳毛尖茶互联网销售存在的问题与对策[J].现代农业科技,2015,(19):350-351,2.基金项目
信阳师范学院青年科研基金项目"基于顾客感知价值的河南省B2C企业网络营销策略研究"(2014-QN-017). （2014-QN-017）
