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数字阅读平台的用户体验影响因素实证研究

彭柯 胡蓉 朱庆华

数字图书馆论坛Issue(11):2-10,9.
数字图书馆论坛Issue(11):2-10,9.DOI:10.3772/j.issn.1673-2286.2015.11.001

数字阅读平台的用户体验影响因素实证研究

An Empirical Study on the Influence Factors of Digital Reading Platform's User Experience

彭柯 1胡蓉 1朱庆华2

作者信息

  • 1. 南京大学信息管理学院,南京 210023
  • 2. 西南大学计算机与信息科学学院,重庆 400715
  • 折叠

摘要

Abstract

Based on technology adoption model and the theories of information architecture and need fulfillment, this paper discusses the influence factors of digital reading platform's user experience. Data analysis with structural equation model is conducted by using WarpPLS. The findings indicate that user experience is positively influenced by digital reading platform's usefulness, ease of use, hedonic quality, and information architecture and need fulfillment. And information architecture has positive influence on ease of use and hedonic quality. Finally, some proposals are given to improve the construction of digital reading platform.

关键词

数字阅读平台/用户体验/技术接受模型/信息构建/需求满足/结构方程模型

Key words

Digital Reading Platform/User Experience/Technology Adoption Model/Information Architecture/Need Fulfillment/Structural Equation Model

分类

社会科学

引用本文复制引用

彭柯,胡蓉,朱庆华..数字阅读平台的用户体验影响因素实证研究[J].数字图书馆论坛,2015,(11):2-10,9.

基金项目

本研究得到国家社科基金项目"互联网用户群体协作行为模式的理论与应用研究"(编号:10ATQ004)和中国科学技术信息研究所委托项目"大数据环境下人机交互研究"资助. (编号:10ATQ004)

数字图书馆论坛

OACSSCICSTPCD

1673-2286

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