江西农业学报Issue(1)：132-136,5.
我国茶叶区域公用品牌形成机理与建设机制研究
Research on Formation Mechanism and Construction Mechanism of Regional Public Brands of Tea in China
摘要
Abstract
This paper started from the content and features of the regional public brand of tea, studied the mechanism of for-mation and construction of the regional public brands of tea, made relevant recommendations for tea brand building, in order to promote building and development of regional public tea brand.关键词
茶叶/区域公用品牌/形成机理/建设机制Key words
Tea/Regional public brand/Formation mechanism/Construction mechanism分类
农业科技引用本文复制引用
成党伟..我国茶叶区域公用品牌形成机理与建设机制研究[J].江西农业学报,2016,(1):132-136,5.基金项目
陕西省社会科学基金项目（2014D23）；陕西省教育厅科研计划项目（2013JK0195）。 （）
