出版科学2016，Vol.24Issue(2)：72-74,3.
基于图书馆数据的出版经营策略探析--以上海图书馆为例
Analysis of Publishing Business Strategy Based on Library Data
刘娴1
作者信息
- 1. 上海图书馆《图书馆杂志》编辑部，上海，200040
- 折叠
摘要
Abstract
This paper combined with the largest volume of business volume cumulative Shanghai Central Library book circulation data, personal data, annual readersreading data, real-time data as an example, discusses the fresh data derived from the mass of information can give the topic development, information push, al these provide important reference for promotion of reading, book marketing. At last, the paper also discusses the bottleneck of the publishing house which needs to break through the use of library data.关键词
数据驱动/图书馆业/出版业/经营策略Key words
Data driven/The library industry/Publishing/Business strategy分类
社会科学引用本文复制引用
刘娴..基于图书馆数据的出版经营策略探析--以上海图书馆为例[J].出版科学,2016,24(2):72-74,3.
