电力需求侧管理2016，Vol.18Issue(2)：40-42,3.DOI:10.3969/j.issn.1009-1831.2016.02.010
以问题为导向的营销全业务管控研究
Research on problem-oriented marketing business control
胡若云 1马亮 2林少娃3
作者信息
- 1. 国网浙江省电力公司，杭州 310007
- 2. 国网绍兴供电公司，浙江 绍兴 312000
- 3. 国网浙江省电力公司 电力科学研究院，杭州 310007
- 折叠
摘要
Abstract
To meet the needs of the different management con⁃trol and the increasing needs of index evaluation, the paper perfects marketing business controls of“problem⁃oriented, index⁃leading”. Through the research of management thought and practice summary, it introduces the process to find problems in the control data from marketing business, and to solve the problems. This research intro⁃duces problem⁃oriented theory which has reference function for the power supply enterprise marketing operations control work.关键词
营销业务/主题库/五级预警/稽查/质量评价Key words
marketing business/subject library/five-level warn-ing/audit and check/quality evaluation分类
管理科学引用本文复制引用
胡若云,马亮,林少娃..以问题为导向的营销全业务管控研究[J].电力需求侧管理,2016,18(2):40-42,3.
