湖北文理学院学报2016，Vol.37Issue(5)：26-31,6.
产业融合视角下黟县乡村旅游创新发展路径
Path of Innovative Development of Rural Tourism Based on Industrial Convergence in Yi County
摘要
Abstract
Industrial convergence is the main path of the tourism industry innovation. In this paper, we investigated the development of the rural tourism in Yi County(Anhui Province). Firstly, the present situation and existing problems of the rural tourism development in Yi County were analyzed. Then, the investigation focused on the model and path of the rural tourism industrial convergence in Yi County. The results show that the main model of rural tourism industrial convergence in Yi County had three types, there were the extensional convergence from the traditional village living space to the cultural leisure and tourism functional space, the recombinant convergence from the natural and cultural rural place to festival activities, the penetration convergence between the rural Hui Culture resources and the creative industry. The innovation path of rural tourism industrial convergence mainly included four aspects: tourism commercial activities, tourism elements, tourism marketing and tourism enterprise organization forms.关键词
产业融合/乡村旅游/旅游创新/黟县Key words
Industrial convergence/Rural tourism/Tourism innovation/Yi Country分类
管理科学引用本文复制引用
李万莲,王良举,林传红..产业融合视角下黟县乡村旅游创新发展路径[J].湖北文理学院学报,2016,37(5):26-31,6.基金项目
安徽省旅游业青年专家培养计划项目(AHLYZJ201401) （AHLYZJ201401）
安徽财经大学校级重点科研项目(ACKY1316ZDB) （ACKY1316ZDB）
