摘要
Abstract
To make the functional expression of product packaging design more clearly and to meet consumer's needs, directed by function theories of system design, the article explores the function of product packaging design, and new product packaging design principles are established in the new environment and situation. By the analysis of the relevant concept of functional elements, combined with excelent design cases, the article constructs functional elements relates to materialization elements and visual elements of packaging. The explanation of model、structure、material and information etc. makes packaging being people-centered, promotes sale and meets demand. Enlarge the extension of product packaging, it provides theoretical references for other product packaging.关键词
产品包装/功能要素/视觉信息Key words
Product packaging/Functional elements/Visual information分类
通用工业技术
