安徽农业科学2016,Vol.44Issue(27):179-183,186,6.
基于AHP-FCE模型的乡村旅游服务质量评价--以武汉市大余湾为例
Evalua tion of the Rural To uirs m Se rvice Quality Based on AHP-FEC Model-A Case Study of Dayuwan in Wuhan Ctiy
摘要
Abstract
Based on the connotation of rural tourism service quality, the evaluation index system of rural tourism service was constructed inclu-ding 12 indexes and 3 aspects.The weight of index system was determined by using AHP method, the core service quality, basic service quali-ty and ancillary service quality of Dayuwan rural tourism in Wuhan City was measured with FCE method, the service quality of Dayuwan rural tourism was analyzed, and corresponding suggestions for improving rural tourism service quality and promoting rapid development of scenic spots were proposed.关键词
乡村旅游服务质量/指标评价体系/层次分析法/模糊综合评价法Key words
Rural tourism service quality/Evaluation index system/Analytic hierarchy process/Fuzzy comprehensive evaluation分类
管理科学引用本文复制引用
张大鹏,刘红纯,夏雪莹..基于AHP-FCE模型的乡村旅游服务质量评价--以武汉市大余湾为例[J].安徽农业科学,2016,44(27):179-183,186,6.基金项目
湖北省教育厅人文社会科学研究一般项目(15G012)。 ()