设计Issue(21):16-17,2.
橱窗展示中的交互应用初探
THE APPLICATION OF INTERACTIVE METHODS IN WINDOW DISPLAY DESIGN
摘要
Abstract
Shop window display is the most direct and efficient carrier of demonstration for the store, and it is a good method to attract consumers and display the brand image. Compare to the conventional window display design, the new window display is given the "interaction", a brand new characteristic that digital media brings. Customers change from receiving information passively to interact and communicate with the window actively and obtain information. This paper mainly discusses the use of interactive device in the area of window display, combines some window display examples to analyze the characteristics and types.关键词
橱窗展示/交互/展示设计Key words
Window display/Interaction/Exhibition design分类
通用工业技术引用本文复制引用
余佳莹,张继晓..橱窗展示中的交互应用初探[J].设计,2016,(21):16-17,2.