长春大学学报（自然科学版）2017，Vol.27Issue(1)：96-99,4.
新媒体视域下高校意识形态话语权实现路径研究
Research on the Implementation Paths of University Ideology Discourse Right in New Media View
摘要
Abstract
With the rapid development of new media, the construction of discourse right in the field of university ideology not only meets new chances, but also encounters severe challenges. The new media with its characteristics of information sharing, information abun-dance, instant interaction and open virtualization dispels the authority of discourse subject, reduces the attractiveness of discourse con-tent, weakens the control force of discourse way and reduces the appeal of discourse environment. Therefore, in order to respect students′discourse right, colleges and universities should realize the right of ideological discourse from setting up the consciousness of equal dialogue, paying attention to students′ real life, transforming discourse expression ways and improving public opinion guiding mechanism.关键词
新媒体/高校意识形态/话语权/挑战/实现路径Key words
new media/university ideology/discourse right/challenge/implementation path分类
社会科学引用本文复制引用
徐春妹..新媒体视域下高校意识形态话语权实现路径研究[J].长春大学学报（自然科学版）,2017,27(1):96-99,4.基金项目
2016年福建省中国特色社会主义理论体系研究中心基金项目( D18) （ D18）
