南阳师范学院学报2017，Vol.16Issue(3)：60-64,5.
基于IPA的旅游管理专业酒店实习满意度调查研究 ——以南阳师范学院旅游管理专业为例
Study on the satisfaction degree of tourism management major in hotel practice by the method of IPA: A case of tourism management major in Nanyang Normal University
摘要
Abstract
This paper has analyze the trainees'satisfaction of hotel practice with the method of Importance Performance Analysis and Paired Samples T Test by setting up the evaluation index focusing on the students of Grade2011, 2012 in the department of tourism management of Nanyang Normal University.The results show that there is a big difference between the trainees'satisfaction and expectation about the hotel practice.As a whole, remaining area (high satisfaction vs.high expectation), key improvement area (low expectation vs.high satisfaction), low priority area(low satisfaction vs.low expectation) and oversupply area(high expectation vs.low satisfaction) are the four states.That is to say, there is still a large space to improve whether it is the hotels or the schools in the aspect of trainee management.Furthermore, some countermeasures for the practice management have been put forward according to the four conditions.关键词
满意度/酒店实习/旅游管理Key words
satisfaction degree/hotel practice/tourism management分类
管理科学引用本文复制引用
高晴,薛宝琪..基于IPA的旅游管理专业酒店实习满意度调查研究 ——以南阳师范学院旅游管理专业为例[J].南阳师范学院学报,2017,16(3):60-64,5.基金项目
南阳师范学院资助项目(STP2016012) （STP2016012）
