铁道标准设计2017,Vol.61Issue(6):53-58,6.DOI:10.13238/j.issn.1004-2954.2017.06.012
渭南铁路物流中心物流需求和功能定位分析
Analysis on Logistics Demand and Function Orientation of Wei'nan Railway Logistics Center
摘要
Abstract
According to the economic and industrial structural characteristics of the attended and service areas, market segmentation is conducted of related industries the project logistics demand may involve. In order to define business categories, project functions, products and customer groups allocation of Wei'nan railway logistics center, market investigation and analysis are performed to find the customer groups, the types of business and the direction of development, and to forecast the volume of railway logistics and storage capacity. On this basis, the overall positioning, functions, products and customer groups of the project are finalized, which may provide references for the development and decision-making of the center.关键词
铁路物流中心/物流需求/功能定位/市场细分Key words
Railway logistics center/Logistics demand/Function orientation/Market segmentation分类
交通工程引用本文复制引用
曲士荣..渭南铁路物流中心物流需求和功能定位分析[J].铁道标准设计,2017,61(6):53-58,6.基金项目
中铁第一勘察设计院集团有限公司科研重点项目(院科1625) (院科1625)
西安铁路局建设项目(西计设[2015]78号) (西计设[2015]78号)