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声誉视角下企业社会责任对财务绩效的影响

屈雯 冀祥

西安工程大学学报2017,Vol.31Issue(3):439-444,6.
西安工程大学学报2017,Vol.31Issue(3):439-444,6.DOI:10.13338/j.issn.1674-649x.2017.03.024

声誉视角下企业社会责任对财务绩效的影响

The influence of corporate social responsibility on financial performance from the reputation perspective

屈雯 1冀祥1

作者信息

  • 1. 西安交通大学城市学院管理系,陕西西安710018
  • 折叠

摘要

Abstract

Based on the studies of corporate social responsibility,this paper tries to search the relationship within the reputation effect,corporate social responsibility and corporate financial performance through the relevant financial data of 405 listed companies from Shanghai and Shenzhen stock exchanges.On the analysis of the reputation mechanism on corporate social responsibility,by establishing reputation regression model,the article aims at helping reshape corporate social reputation,strengthening self-discipline,and furthering to guide to promote the social responsibility and the construction of a harmonious society.

关键词

企业声誉/企业社会责任/财务绩效

Key words

corporate reputation/corporate social responsibility/financial performance

分类

管理科学

引用本文复制引用

屈雯,冀祥..声誉视角下企业社会责任对财务绩效的影响[J].西安工程大学学报,2017,31(3):439-444,6.

西安工程大学学报

OACSTPCD

1674-649X

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