华东交通大学学报2017，Vol.34Issue(4)：69-74,6.
互联网背景下民营公共自行车的信用风险博弈分析
Credit Risk Analysis Based on Game Theory of Private Intelligent Public Bicycle under the Background of Internet
摘要
Abstract
The application of "Internet Plus" is becoming increasingly popular in various sectors and the field of public bicycle is no exception.The concept of the intelligent public bike is put forward,namely,people can quickly rent and return a public bike by using their smart phones.A bike can be used in different periods of time,which is convenient,low-carbon and environment-friendly and can ease traffic jams.However,this operating mode subverts the traditional public bicycle without pile leasing mode,inevitably causing credit risk problems of users.By establishing the game model,this paper analyzed the game process of users and enterprises.It maintains that enterprises should take severe punishment measures and reduce the cost of monitoring users' behavior to effectively solve credit risk problems of users.The personal credit information database should be established and incorporated into the social credit system,which improves the whole social credit system and more effectively standardizes people's behaviors.关键词
智能公共自行车/信用风险/博弈论Key words
intelligent public bicycle/credit risk/game theory分类
管理科学引用本文复制引用
邢夏洁,袁汝华..互联网背景下民营公共自行车的信用风险博弈分析[J].华东交通大学学报,2017,34(4):69-74,6.
